Pushim delivers a masterfully balanced sound that feels both deeply rooted in traditional Jamaican reggae and polished for a modern R&B audience. Her voice is the centerpiece: a rich, commanding instrument capable of soaring gospel-inflected heights and intimate, smoky whispers. It is music that feels physically warm, characterized by the heavy, rhythmic pulse of authentic basslines and the crisp snap of live percussion.
What truly sets her apart is her commitment to authenticity, frequently recording in Jamaica with legendary rhythm sections like Sly & Robbie. This gives her tracks a weight and 'swing' that many J-Pop crossovers lack. She doesn't just borrow reggae tropes; she inhabits the genre, infusing it with a distinctly Japanese melodic sensibility that makes her hooks feel timeless and universal.
Start with her debut 'Say Greetings' to hear the foundation of her sound, or dive into 'COLORS' for a more refined blend of dancehall energy and soulful balladry. It is the perfect soundtrack for any moment that requires a sense of calm confidence and sun-soaked optimism.
Pushim (プシン; born November 26, 1975), born Paku Pushin (朴 冨心), is a Japanese reggae artist. She is signed to Sony Music Japan's Ki/oon Records division. She began performing in the Kansai reggae scene in 1995. In 1998, she contributed back-up vocals for the Refugee Camp's "It's Too Late", a Carole King cover. After being signed to Sony Music Japan, she recorded and released her first single, "Brand New Day" on June 19, 1999 to much critical acclaim. In September 1999, she released her second single "Strong Woman", which was also a commercial success. The following spring, her debut album Say Greetings was released, having been recorded in Jamaica the previous year. She performed at Reggae Sumfest in 2003. Her 2006 album Sing A Song... Lighter! featured Luciano on one track. She has regularly visited Jamaica to record, and in 2007, she recorded in Jamaica with musicians including Sly & Robbie. In 2010 she was nominated for the 'Best Reggae Video' award at the MTV Video Music Awards (VMA) Japan. Pushim is Zainichi Korean. Her younger sister, Youngshim, is also a reggae musician in the Osaka area.
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