Ogoin sounds like the intersection of a humid Brazilian night and a cold London basement club. His music is characterized by a sophisticated rhythmic bounce, often borrowing the skittering percussion of UK garage and drill but softening the edges with lush, soulful synth pads and melodic hooks. It is music that feels both deeply rooted in the contemporary Belo Horizonte scene and globally connected through its electronic influences.
What truly sets Ogoin apart is his ability to maintain a 'cool' detachment while delivering lyrics that are often romantic or nostalgic. He navigates the space between a rapper and a crooner, using his voice to glide over complex, syncopated beats that would trip up a less agile performer. The production is polished and intentional, frequently utilizing retro-media aesthetics to create a sense of 'digital nostalgia' that feels very specific to the internet-age songwriter.
Start with the album 'TV Show' created with Linguini. It perfectly encapsulates his vision: a high-concept, high-fidelity trip through romantic electronic rhythms that will make you want to move and reminisce at the same time. It is the ideal gateway into his world of 'Good Times' and urban sophistication.
Shares playful, romantic, confident (moods); contemporary r&b, pop rap (subgenres)
Shares digital clarity, sample based, drum machine (production style); contemporary r&b, pop rap (subgenres)
Shares contemporary r&b, pop rap (subgenres); rap, crooning, harmonized (vocal style)
Shares contemporary r&b, pop rap (subgenres); urban night, rooftop, golden hour (atmosphere)
Shares contemporary r&b, pop rap (subgenres); confident, romantic, nostalgic (moods)
Shares contemporary r&b, pop rap (subgenres); digital clarity, drum machine, studio polished (production style)
Shares playful, romantic, confident (moods); contemporary r&b, pop rap (subgenres)
Shares contemporary r&b, pop rap (subgenres); urban night, rooftop, golden hour (atmosphere)
Shares rap, crooning, deadpan (vocal style); contemporary r&b, pop rap (subgenres)
Shares pop rap, romantic, golden hour, contemporary r&b (subgenre)
Cassette uses generative AI to enrich its catalog. How we use AI →